Evaluator, Data Shy to Data Driven

Galeries Ontario / Ontario Galleries is seeking a professional Evaluator for our Data Shy to Data Driven programmed funded by Canada Heritage. This freelance role will take place over an approximately 12-month period.

About Galeries Ontario / Ontario Galleries

Galeries Ontario / Ontario Galleries (formerly Ontario Association of Art Galleries) is a registered charitable organization that serves as a voice for public art galleries and art museums in the province of Ontario. GOG’s membership spans across 60 communities in Ontario with 270 member art galleries, museums, and institutions. GOG runs numerous professional development workshops, mentorship programs, and events including GOG’s most valued signature Annual Awards Program. 

About the Data Shy to Data Driven Programme

Art Galleries exist within a digital data ecosystem – vast quantities of data are generated on a continual basis, both within and without the institution. For example, within a public art gallery, there will be data associated with such aspects as collections, retail, audiences, accounts, operations, memberships, web traffic, volunteers and staff. Outside of their own activities, there is a wealth of correlating relevant data, including demographics, traffic, tourism, social media interaction, advertising and power consumption. However, institutions very often do not have the resources, tools or skills to capitalize on this wealth of information – and so its potential goes untapped.

When looking at the journey of a cultural organization’s work with data, the following  stages can be identified: 

  1. Data Shy (inability to engage with the digital data ecosystem)
  2. Data Ready (to meet their funder’s reporting expectations)
  3. Data Driven (to meet all its stakeholders expectations) 

Many public art galleries are in the first, data shy category. The Data Shy to Data Driven programme will trial and develop approaches that will help organizations transform towards data ready, and ultimately to become data driven organizations within a data driven sector. 

The current three prong crisis (health, economic and social) has highlighted how precarious the sector is.  We have the opportunity to use data to understand the world differently, to identify the ways in which our sector can evolve and adapt, and discover a better future. The sector must demand meaningful, sustained change – in order to demand this change and address the crisis, we must embrace the data. 

Through the Data Shy to Data Driven programme, participants will learn how to identify and understand the data available within their institution and how this relates to their core business.

Evaluation Approach

As part of the project we will engage a professional cultural sector evaluator to work alongside the project. The evaluator will undertake formative, process and summative evaluation and produce relevant reporting – both for stakeholders (eg evaluation of grant effectiveness) and for the sector (learning for future cultural sector initiatives). The Evaluator will work to:

  • Develop an evaluative framework and collaborate with our team
  • Provide evidence which allows our team and stakeholders to reflect on the effectiveness of the model/approach and make informed decisions and changes to our approach
  • Monitor the outputs of the project against objectives set out in our grant commitments
  • Create reports, share results and disseminate findings 
  • Help GOG embed learnings from the project into future initiatives 

Project Scope

  • Retrospective review of our Year 1 activities (concluded)
  • Formative, process and summative evaluation of Year 2
  • Attendance at semi-regular meetings of project team


$20K flat project fee for approximately 10 months

Commencement of Project

Commencing in June 2021. 


Please apply through our Google Form by May 18, 2021 and include the following documents in your application…

  • Resume
  • A proposal outlining your approach to the project
  • Case studies of previous work (up to 3)
  • 3 References

We thank all applicants for their interest, but due to the high volume of applications we receive only those selected for an interview will be contacted. 

Link to application form here

Galeries Ontario / Ontario Galleries (GOG) is committed to an equitable hiring process and work environment. GOG hires candidates based on qualifications and encourages applications from equity-seeking groups including racialized and Indigenous individuals, women, persons with disabilities, LGBTQ2S+ individuals, and francophone individuals. GOG has a code of ethical and professional conduct and Anti-Racism, Access and Equity policies, available here.

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